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Open Settings
Go to General
Go to About
Scroll down to the bottom.
Go to Advertising
Turn on "Limit Ad Tracking"
The reason for this is because using location services demands a lot of battery. This also prevents apps from knowing your location and personal info at any time.
Go back to Settings
Go to Privacy
Go to Location Servces
Turn of Location-Based iAds
This prevents iAds from using location, which just demands nothing more than extra battery.
The changes should make a very noticeable difference. Enjoy!